The Badgley Mishka signature style is simple, streamlined and thoroughly elegant
Stands for modern elegance, cool glamour, and sensual femininity. It offers everything from must-have everday items for business and leisure to red carpet occasions for women with a distinct sense of luxurious quality and excellent fit. The ESCADA woman loves glamour, but interpreted in a fresh, modern way.
A combination of lightness and technology for immediate comfort: LIGHTEC optical frames and sunglasses are made entirely from stainless steel, with an exclusive screwless flex hinge system.
The brand's style is aggressive, with an urban, metropolitan vocation. The brand's designs are meant for a young and adventurous, independent and rebellious target. Non-conformist. Narcissistic, even a little hedonistic, the brand's target loves breaking the rules and identifies itself only with a community: that of the fans of Police glasses.
Prescription eye-wear and sunglasses for women inspired by the living world: creative, discreet products in exclusive and unusual color combinations.
Scandinavian spirit: masculine design and functionality. An uncompromising, discerning style, where the comfort of the frames in no way detracts from the originality of the design.